Is it OK to Use Slang and Swear in Your Marketing?
For businesses with a tangible personality, marketing with casual language, social references, and the right slang (and even swearing if you're brave enough) will make your brand relatable. Find out how far you can push the boundaries in your marketing here…
It’s Official: Google Prefers Genuine Human Writing to AI-generated Content
For writers, bloggers, copywriters or DIY web designers, Google's Q1 2024 updated policy says it will prioritise human content over non-human content. In a world governed by so much technology and automation, with no sense of irony, genuinely human creativity is recognised as relevant by Big Tech.
Write Like A Human To Sound Authentic
Here are 5 smart ways you give your AI-generated content a personal touch. Writing like a human gives you an advantage because it builds trust in your brand.
Check out how to get an edge on all that robotic vanilla AI stuff while still using it to help you. Remember, you’re the overlord–the bots are there to do your bidding.
How to Tell the Difference Between AI and Human Content
So, here we are: Artificially generated content is mainstream and we’re using it with gleeful abandon.
Artificial Intelligence has changed our lives because it's undeniably useful, and we’re lazy. But where are the lines between wisely making use of AI and using AI to present a fake version of ourselves?
Do you really need to be told how to use AI with integrity? Nah. You don't, but for argument's sake, read on to find why…and how
5 Heavyweight Tasks Small Businesses, Solopreneurs & Creatives Should Outsource
Calling overstretched solopreneurs, creatives and small business owners: Of course, your glorious business deserves your utter and devoted attention. The reality is that you become a diluted jack-of-all-trades.
By outsourcing the most complex and time-heavy tasks to experts, you’ll free up time to concentrate on being fabulous in your niche.
For maximum impact with a healthy ROI, which top 5 services can you safely outsource?
Discover what your dream team looks like here:
Your About page is not about you. Here’s how to write a winner.
How to get yourself out of the way and write a killer About page. Your About page is a powerful sales tool. It will probably rank between the 3rd and 7th of your most visited pages, which indicates people are curious and picky about who they do business with…